Chapter Event Request Form

June 4-5, 2014

Early Registration: 
$495 Members
$645 Non-Members
(through May 3, 2014)
Regular Registration:
$595 Members 
$795 Non-Members

Hyatt Regency Cleveland at The Arcade
420 Superior Avenue East
Cleveland, OH 44114

Register Now

3rd Annual Machinery & Equipment ID Conference

Sponsored by ASA’s Machinery and Technical Specialties Committee, this annual event will include informative educational sessions from experts in the field that will discuss current market conditions and trends, hands on equipment inspections, networking opportunities and a variety of entertainment options in the beautiful city of Cleveland. The focus of the Machinery & Equipment ID Conference will be on current market conditions and how they affect values.

New for this year—the Equipment Showcase! In lieu of a tour, attendees will go out in the field to crawl around various pieces of equipment and get their hands dirty. Industry experts will guide attendees through the inspection process for each asset. Be sure to bring your jeans and work boots! A Banking Roundtable will also take place with participants from banking and leasing companies discussing the latest issues and challenges.


  • June 3, 2014: 7-Hour USPAP Update class developed for the MTS Appraiser taught by David Cole, ASA (separate registration required)

    Important Note: This class does not meet the Appraisal Foundation’s USPAP continuing education requirements for Real Property appraisers. This class will not be accepted by state real property licensing boards or for CE credit for state licensing of real property appraisers.
  • June 4, 2014: Machinery & Equipment ID Conference Day 1
    Time Topic Speaker(s)
    8:00am - 9:30am Economist Mekael Teshome
    9:45am - 10:30am Machine Tools Thomas M. Hazelhurst
    10:30am - 11:15am Marine Norman F. Laskay, ASA
    11:15am - 12:00pm Plastics Kenneth M. Heyse, ASA
    12:00pm - 1:00pm Lunch on your own
    1:15pm - 2:00pm Aircraft Richard A. Newton, ASA
    2:15pm - 3:00pm Transportation Michael E. Winterfeld, ASA
    3:00pm - 3:45pm Forklifts Andy Decker
    3:45pm - 4:30pm Agriculture John Seymour
    7:00pm - 10:00pm *Indians Game

    *The evening of June 4 the World Series Champion Boston Red Sox will be in town to face the Cleveland Indians at 7:05 pm. We have secured a suite at Progressive Field to watch the game; however seating is limited to only 30 attendees. Register early to reserve your space. Price is $50 per person which includes ticket, food and beverages. Registration Closed - Sold Out!

  • June 5, 2014: Machinery & Equipment ID Conference Day 2

  • Time Topic Speaker(s)
    8:00am - 12:00pm Equipment Showcase*
    Premier Truck Sales
    Decker Forklifts
    Michael J. Holck, ASA
    Leonard Brester III, ASA
    12:00pm - 1:00pm Lunch on your own
    1:00pm - 1:45pm Construction Wade W. Whitenburg
    2:00pm - 2:45pm Medical Jack Beckwith, ASA
    3:00pm - 5:00pm Banking Round Table Paul R. Cogley, Jr., ASA
    David L. Helle, ASA

    *Equipment Showcase will take place at Premier Truck Sales, & Rental, 5800 West Canal Road, Cleveland, OH 44125 and Decker Forklifts, 9601 Granger Road, Garfield Heights, OH 44125

  • June 6, 2014: ASA Machinery & Technical Specialties Committee Meeting (House of Blues Cleveland)

Breakout Sessions Include

  • Agriculture Equipment, Construction, Forklifts, Machine Tools, Marine, Medical, Plastics, Transportation & More

Who Should Attend?

Appraisers, Valuators, Equipment Managers and Bankers

CE Approvals

14 hours of ASA continuing education credits will be offered.

Sponsorship Opportunities Available

View sponsorship opportunities

Thank You to Our Sponsors

Silver Sponsor

Silver Sponsor

Local Partner

Local Partner


For more information contact Joseph Santora, ASA or call (440) 552-1369.